My time at Build with Joy
As part of my work with CarreraDigital.oi, I had the opportunity to lead and contribute to several podcast-focused marketing initiatives for clients in the lifestyle, fashion, and entertainment industries. My role involved developing integrated digital strategies to amplify podcast launches and grow listener engagement through curated content and audience targeting.
I wrote press releases, product descriptions, and branded messaging specifically tailored to multicultural audiences, ensuring each campaign resonated authentically across platforms. Working closely with designers and content creators, I helped craft visually compelling social and digital assets that supported podcast visibility and conversions.
In addition, I planned and executed virtual events tied to podcast episodes—such as product reveals, live Q&A sessions, and influencer panels. I managed RSVPs, coordinated livestream logistics, and conducted post-event performance analysis to refine future campaign strategies.
Ana Lynch 